Entrepreneur I Marketer I Brand Strategist I Speaker
I’m Joshua Rozario and I live in San Jose, California, USA. I’ve been an Entrepreneur, Growth Hack Marketer & Challenger Brand Strategist (Startup & Leadership Brands) for the last 10+ years, however, I’ve always had the heart to see the underdogs (under-resourced) win against the big boys. And as part of that mission I work with Coaches, Consultants, Experts, Startups, Small Business Owners and Thought Leaders in helping them leverage their YOUniqueness™ to ‘Win With Customers’ and ‘Win Against the Competition’ through what I call – ‘Challenger Branding, Differentiated Insights & Actionable Frameworks’.
Entrepreneurship for me is not just about the end but it’s more about the journey in itself. Have I failed with any of my Entrepreneurial Ideas? Oh Yes! Loads of them, however, the journey has been both adventurous and fulfilling. Other than The Joshua Rozario Company (a boutique Growth Hack Marketing & Brand Consulting firm), I have had the opportunity to Found/Co-Found these small businesses:
Growth Hack Marketer & Personal Brand Strategist
Having consulted for over 100+ Brands (Garage Startups to Thought Leaders to Fortune 500 Co’s) across the US, India, Middle East, Africa & South Korea, I’ve developed a holistic perspective to understand that at the ‘Heart of Accelerated Growth’ lies a Challenger Brand! A Brand that has a ‘Differentiated Insight’ at its core. As a keen student of Marketing, Challenger Branding & Human Behavior, my expertise lies in working with under resourced brands and helping them make a statement in the market through innovative strategies and actionable frameworks, thus helping my clients drive immediate actions, improve profitability and accelerate business growth. I believe the Underdogs (under resourced) win against the competition by being ‘Different’ and not by being ‘Better’. Needless to say that I am someone who constantly challenges the status quo.
Helping Coaches, Consultants & Experts Leverage their YOUniqueness ™ & Accelerate their Business Growth through Marketing Hacks, Challenger Branding& Actionable Frameworks. All this without the overwhelm of Internet Marketing, Technology, Big Budgets and Being Salesy!
Most of my Keynote Speaking is around Startups, Leadership Branding & Challenger Brands & Growth Hack Marketing. I engage, motivate and inspire my audiences with my unique blend of wit, storytelling, and humor. Other than speaking & teaching at various leading business schools and technology institutes, I also am a Startup Mentor at The Founder Institute (USA) the world’s largest entrepreneur training & startup launch program.
Education & Training
I am a proud Business Administration alumnus of the prestigious Madras Christian College, Chennai (India) and also a Certified Practitioner of Neuro-Linguistic Programming (NLP) & PRISM Brain Mapping.
Hobbies & Interest
As much as I love what I do at work, I also love playing the guitar, reading, watching movies, traveling and enjoying the experience of different cuisines, cultures, and lifestyles.
My Personal Mission: To Live, To Love, To Learn, To, Lead, To Laugh and To Leave a Legacy Behind by Helping the Underdogs (Under-resourced) Win against the Big Boys!
Expertise & Initiatives
Growth Hack Marketing
Their professionalism, industry knowledge, and sense of responsibility to the client make them a cut above.
They are holistic in their approach and they helped me build everything, they also helped me see that I am a brand. I highly recommend Joshua Rozario and his team.
I had a vision for magazine publishing, and with a clear vision and direction on what I wanted to do with the Dabira brand, working with Joshua Rozario helped us to fully realize and extend that vision to clear expression of what it is today. His consistent creativity and tireless effort made significant contribution to the success of the Dabira brand.